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Search Off the Record: Transcript for What to expect from Search Central in 2022?
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Search Off the Record: What to expect from Search Central in 2022?
In this episode, John, Martin, and Gary discuss what is in store for 2022. They talk about voice search, if there is a sustainable way for Googlebot to index and crawl content, webmaster guidelines, and more! Episode transcript → Search Off the Record is a podcast series that takes you behind the scenes…
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Google Search Central
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Search Off the Record: Building a better website for Steve
Making a website is no easy task, but what if your search engine had guidelines and best practices in place to help you build a better website? Search Advocates Gary Illyes, Martin Splitt, and John Mueller continue their conversation about Steve – their theoretical search engine. From HTML validations to image alt text, they discuss…
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Google Search Central
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Search Off the Record: The Story of Aleyda Solis
Is there one right path to becoming an SEO? In this episode of Search Off the Record, John Mueller and Gary Illyes speak with Aleyda Solis, a well-known SEO professional. Specifically, they ask her questions about her first website, her path to becoming a professional SEO, and what tips she would give to those who…
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Google Search Central
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Search Off the Record: Cats, muffins and more: Videos in Search
Let’s talk about the fascinating and surprising ways search engines index video content. In this podcast, Gary Illyes and Lizzi Sassman chat with Danielle Marshak – Product Manager for Search – about how images, structured data, content protections, and more influence the way search engines surface content. Learn some best practices for surfacing your videos
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Google Search Central
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Search Off the Record: De-SEOing: ants vs π
You did a great job optimizing your site for search; however, it’s attracting the wrong traffic from search engines. What are your options to correct this unexpected behavior? In this podcast, Martin Splitt, Gary Illyes, and Lizzi Sassman take a deep dive on how to determine if the search traffic is the correct audience, de-SEOing,
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