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Structured data: What’s it all about?
Google Search Central
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Structured data: What’s it all about?


In this episode of Search Off The Record, we take a deep dive into structured data. Our hosts Martin Splitt and Lizzi Sassman talk with Ryan Levering, a software engineer at Google, about the importance of structured data, impactful things you can do with it, how Google uses it, and more! If you’re wanting to know the in’s and out’s of structured data, this episode is for you. 
Episode transcript → https://goo.gle/sotr035-Transcript  

Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.

fullname: Lizzi Sassman, Martin Splitt;

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Transcript for Structured data: What’s it all about?
Google Search Central
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Transcript for Structured data: What’s it all about?

Search Off the Record takes you behind the scenes of Google Search and its inner workings! In each episode, the folks from the Search Relations team will give you background info on the decision-making behind launches, feature prioritization in Search Console, and the projects Google Search teams are working on. They will share fun stories

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Optimizing website performance with a Search Console bubble chart
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Optimizing website performance with a Search Console bubble chart

In this post, we’ll discuss a bubble chart that can help you understand which queries are performing well for your site, and which could be improved. We’ll first explain the main elements in the chart, describing specific settings and how they influence the data. Then we’ll provide some pointers on what to look for when analyzing the data.

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Monitoring Search traffic (and more!) with Data Studio
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Monitoring Search traffic (and more!) with Data Studio

This article shows how to create a monitoring dashboard for your Search traffic on Data Studio. It also announces the addition of new data to the Search Console Data Studio connector, including data for Discover and Google News traffic.

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Adding context to structured data issues in Search Console
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Adding context to structured data issues in Search Console

To help you identify structured data issues more effectively, Search Console is adding more context to its error reporting. In this post we explain how this change may affect you.

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Spring cleaning: the URL Parameters tool
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Spring cleaning: the URL Parameters tool

We’re deprecating the URL Parameters tool in Search Console in 1 month. There’s no action required from the current users of the tool.

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De-SEOing: ants vs π
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De-SEOing: ants vs π

You did a great job optimizing your site for search; however, it’s attracting the wrong traffic from search engines. What are your options to correct this unexpected behavior? In this podcast, Martin Splitt, Gary Illyes, and Lizzi Sassman take a deep dive on how to determine if the search traffic is the correct audience, de-SEOing, and why it’s such an interesting subject. 
Remove a page hosted on your site from Google → https://goo.gle/3JxlGhJ 

Get videos on Google with schema markup → https://goo.gle/3JwayBn 

 

Episode transcript → https://goo.gle/sotr034-Transcript 

 

Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.

Lire la suite
Transcript for De-SEOing: ants vs π
Google Search Central
Standard

Transcript for De-SEOing: ants vs π

Search Off the Record takes you behind the scenes of Google Search and its inner workings! In each episode, the folks from the Search Relations team will give you background info on the decision-making behind launches, feature prioritization in Search Console, and the projects Google Search teams are working on. They will share fun stories

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Register for the first Search Central Virtual Unconference Japan 2022!
Google Search Central
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Register for the first Search Central Virtual Unconference Japan 2022!

The Search Central Virtual Unconference Japan 2022 is now open for registration. The sessions will be conducted in Japanese. If you are interested, be sure to register by March 30! On top of that,the global Search Central Unconference 2022 is scheduled for April 27. Come meet the community, exchange ideas, and have fun together.

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Improving Product Review ranking, one year on
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Improving Product Review ranking, one year on

Our March 2022 product reviews update is now rolling out for English-language pages. This update may impact the rankings of English-language product reviews across many sites. We’ve also extended our advice for multi-product reviews. Check out our blog post for details.

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